L'Oreal Excellence HiColor Soft Brown, 1.74 oz

L'Oreal Excellence HiColor Permanent Hair Color is the first permanent hair color specifically created for dark hair (black to medium brown). Specifically developed to lift dark hair in one single step, without brassiness. This breakthrough technology lifts hair 3-4 levels. A strong lifting and toning action neutralizes unwanted orange tones, then deposits the shade of your choice. L'Oreal Excellence HiColor Permanent Hair Color's rich, smooth creme formula conditions and penetrates hair for intense, long-lasting color. True-to-shade color resists fading and has a quick processing time of only thirty minutes. No pre-lightening required. The end result is intense, long-lasting color.

L'Oreal Excellence HiColor Permanent Hair Color is the first permanent hair color specifically created for dark hair (black to medium brown). Specifically developed to lift dark hair in one single step, without brassiness. This breakthrough technology lifts hair 3-4 levels. A strong lifting and toning action neutralizes unwanted orange tones, then deposits the shade of your choice. L'Oreal Excellence HiColor Permanent Hair Color's rich, smooth creme formula conditions and penetrates hair for intense, long-lasting color. True-to-shade color resists fading and has a quick processing time of only thirty minutes. No pre-lightening required. The end result is intense, long-lasting color.

Hair color shade	Soft Brown
Hair color type	Permanent Hair Colors
Brand	L’Oréal Paris
Hair color cat	Brown
Hair coverage	Full Coverage
Features	Long-Lasting
Hair product form	Creams
Rec. use	Professional
Instructions	Use as directed on package
Treatment time	30 min
Hair type	All Hair Types
Active ingredients	Active Ingredient
Container type	Tube
Size	1.74 oz
Net content statement	1.74 Fluid Ounces
Product net content uom	Ounce
Product net content parent	1.74 Ounces
Piece count	1
Finish	Soft Brown
Age group	Adult
Gender	Unisex